astrogoat/gtm

A GTM (Google Tag Manager) app for Strata

Installation

You can install the package via composer:

composer require astrogoat/gtm

If you plan on using the flash-functionality you must install the GoogleTagManagerMiddleware, after the StartSession middleware:

// app/Http/Kernel.php

protected $middleware = [
    ...
    \Illuminate\Session\Middleware\StartSession::class,
    \Spatie\GoogleTagManager\GoogleTagManagerMiddleware::class,
    ...
];

Usage

This will require two includes to be added to BRAND/layout/app.blade.php

<head> 
    ...
    @include('gtm::header-script')
</head>

<body>
    ...
    @include('gtm::body-script')
</body>

Your base dataLayer will also be rendered here. To add data, use the set() function.

// HomeController.php

public function index()
{
    GoogleTagManager::set('pageType', 'productDetail');

    return view('home');
}

This renders:

<html>
  <head>
    <script>dataLayer = [{"pageType":"productDetail"}];</script>
    <script>/* Google Tag Manager's script */</script>
    <!-- ... -->
  </head>
  <!-- ... -->
</html>

Flashing data for the next request

The package can also set data to render on the next request. This is useful for setting data after an internal redirect.

// ContactController.php

public function getContact()
{
    GoogleTagManager::set('pageType', 'contact');

    return view('contact');
}

public function postContact()
{
    // Do contact form stuff...

    GoogleTagManager::flash('formResponse', 'success');

    return redirect()->action('ContactController@getContact');
}

After a form submit, the following dataLayer will be parsed on the contact page:

<html>
  <head>
    <script>dataLayer = [{"pageType":"contact","formResponse":"success"}];</script>
    <script>/* Google Tag Manager's script */</script>
    <!-- ... -->
  </head>
  <!-- ... -->
</html>

Other Simple Methods

// Retrieve your Google Tag Manager id
$id = GoogleTagManager::id(); // GTM-XXXXXX

// Check whether script rendering is enabled
$enabled = GoogleTagManager::isEnabled(); // true|false

// Add data to the data layer (automatically renders right before the tag manager script). Setting new values merges them with the previous ones. Set also supports dot notation.
GoogleTagManager::set(['foo' => 'bar']);
GoogleTagManager::set('baz', ['ho' => 'dor']);
GoogleTagManager::set('baz.ho', 'doorrrrr');

// [
//   'foo' => 'bar',
//   'baz' => ['ho' => 'doorrrrr']
// ]

Testing

composer test

Changelog

Please see CHANGELOG for more information on what has changed recently.

Contributing

Please see CONTRIBUTING for details.

Security Vulnerabilities

Please review our security policy on how to report security vulnerabilities.

Credits

• Brett M
• All Contributors

License

The MIT License (MIT). Please see License File for more information.